184-188 Oxford Street Gets Hijacked!

Arcane: League of Legends, the new Netflix animated series produced by Riot Games and Fortiche Production, which is based on the popular video game of the same name, has “hijacked” our 184-188 Oxford Street from the 6th November in conjunction with the launch of Act 1 simultaneously around the globe in all major cities…

Based in the past, Arcane, tells the story of the twin cities Piltover and Zaun, where two sisters, Vi and Jinx voiced by Ella Purnell and Kevin Alejandro, fight on rival sides for power and land making them some of the most powerful Champions of Runeterra. The games have inspired music videos, comics and now TV series.

The first episode, which was streamed on the 6th on Twitch, received 1.8 million concurrent viewers and a 4.9/5 star rating on audience score by devoted players as of 8th November 2021 (according to Wikipedia)

To see the stunt and enjoy a short immersive experience of the video game, head over to Oxford Street.

Click to watch the trailer below:

If you too are looking for a pop up shop in the heart of Noho, get in touch with us by calling 020 8560 5656 or email marketing@langhamestate.com.